Directory Submission also helps in search engine rankings: Search Engines have created a revolution in the Internet world as it is a very easy way to find any kind of information. Especially Google, Yahoo and MSN these are called as big giant search engines. They usually get more than 268,000 per million page views everyday. Search Engines now a days a popular way of getting traffic to your websites if you are not ranking high i.e. top 10 then you are getting the very low traffic or no traffic at all. Those search engines follows there own strategies to give positions to the websites which are indexed by them. Link Popularity is one of the main factors which tell them how popular or important a website is, therefore it ranks accordingly. Directory submission is the best and easiest way of creating link popularity and it's almost free. A directory is a collection of domain names which is organized in a categorized format to provide a unique information system of Webpage's in terms of websites and the process of submitting websites for inclusion into directories, Search engines for indexing in terms of websites.